Agency operations · client onboarding

Client Access Ledger

Every account a new website and paid-ads client needs: who owns it, what access to ask for, how to prove the measurement actually works, and exactly what to revoke when it ends.

The one rule The client owns every account. The agency is granted access to it. Never create an account under an agency email — if you do, the client can't take it with them, and you become the thing they have to chase.

—